BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Hippocampus Magazine - ECPv6.16.3//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Hippocampus Magazine
X-ORIGINAL-URL:https://www.hippocampusmagazine.com
X-WR-CALDESC:Events for Hippocampus Magazine
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20270314T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20271107T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260630T190000
DTEND;TZID=America/New_York:20260630T203000
DTSTAMP:20260605T115502
CREATED:20260528T215143Z
LAST-MODIFIED:20260528T220612Z
UID:67220-1782846000-1782851400@www.hippocampusmagazine.com
SUMMARY:HOW-TO TUESDAY: What is Evergreen Content? Tips for Getting the Most Out of Your Material
DESCRIPTION:Description coming soon. We just wanted to make sure you knew it was happening since we’re linking to this in our May newsletter. So\, save the date and prepare for some marketing goodness! \nAbout the series: How-To Tuesdays are monthly talks on the craft of creative nonfiction\, publishing\, marketing and the writing life led by Hippocampus Magazine editors & contributors. Your registration helps fund our contributor payments and other costs associated with running our journal. \n\nABOUT THE SPEAKER \n\n		\n			\n						\n				   \n					 						 \n							Donna TalaricoFounder\, Publisher & Managing Editor\n							\n								Donna Talarico is the founder of Hippocampus Magazine and Books and its conference\, HippoCamp. Her creative nonfiction appears in The Superstition Review\, The Los Angeles Review\, The Los Angeles Times\, The New York Times (Modern Love’s Tiny Love Stories)\, Wanderlust Journal\, and The Writing Disorder (from which her essay “A Prequel to My Sister’s” was nominated for a Pushcart Prize in 2022). \nWhile running Hippocampus is a full-time effort in itself\, it’s a volunteer position; her *actual* job is as an independent writer and content strategist in higher education. Donna has more than two decades of experience in marketing\, communications\, writing and media\, and about half of that time has been in higher education. She speaks at higher education and publishing conferences\, writes an adult learner recruiting column for Wiley\, and has contributed to Guardian Higher Education Network\, The Writer\, mental_floss\, Games World of Puzzles\, and others. \nDonna teaches or has taught about branding and digital identity in several graduate creative writing programs\, including Wilkes University and Rosemont College\, as well as at Pennsylvania College of Art & Design. She earned an MFA in creative writing from Wilkes University in Wilkes-Barre\, Pa. (2010)\, and\, later\, she returned to Wilkes to pursue a master’s in literary publishing (2016). She also has an MBA from Elizabethtown College and a bachelor’s degree in communication studies from Wilkes. \nShe lives Lancaster\, Pa. with her husband\, Kevin Beerman and their cat. She loves road trips\, national parks\, board games\, greasy-spoon diner breakfasts\, and museums.
URL:https://www.hippocampusmagazine.com/event/how-to-tuesday-what-is-evergreen-content-tips-for-getting-the-most-out-of-your-material/
LOCATION:Online (Zoom Webinar)
CATEGORIES:Hippo Organizing,How-to Tuesdays,Marketing/Promotion,Online
ATTACH;FMTTYPE=image/png:https://www.hippocampusmagazine.com/wp-content/uploads/2026/05/How-to-tuesday-evergreen-web.png
ORGANIZER;CN="Hippocampus Magazine and Books":MAILTO:hippocampusmagazine@gmail.com
END:VEVENT
END:VCALENDAR